Marketing researches

market studying (volume, structure, trends, main players etc.)

  • Product usage and attitudes (U&A);
  • Information about consumer habits and behaviour related to the product / group of products;
  • Product, concept, pack and price test/market launch;
  • Best product choice / current product upgrade;
  • Marketing strategies;
  • Continuous tracking of specific market segments, trends and market changes;
  • Retail product availability and price monitoring;
  • Analysis of statistical data/secondary information;
  • Regular monitoring of your brand and competitor brands indicators;
  • Regular ad efficiency monitoring;
  • Ad satisfaction monitoring;
  • Identification of the strongest and most memorable/weakest and most irritating ad elements.